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The Customer First Paradigm is broken. It's time to put your People First. 

Amy shows business leaders and owners how to break free from the broken Customer First Paradigm and shift to a People First Paradigm to accelerate the growth of their organizations. By focusing on a business' most valuable asset - their people - leaders unlock hidden potential and expose blindspots to build highly accountable and engaged teams who can do their best work, increase customer satisfaction and free themselves from daily fire drills that cost time, money, and morale.

In her keynotes, Amy delivers a-ha moments and framework to implement real change that transform the way leaders see the connection between people and performance. While laughter and inspiration are the method, the goal is actionable information that the audience can use right away.

As featured in:

Amy Lafko's keynote topics

Amy connects the power of The Cairn Method and the People First Paradigm with leadership insights to solve business and life challenges in her customizable keynotes that are crafted to your audience and designed to entertain and teach (so the learning last long after the event). 

Designing a Future-proof Organization

Covid has shown us that the world can be turned upside down in a heartbeat. In this session you'll discover how to future-proof your organization to thrive in even the most challenging environments by focusing on your best asset: your people. 

Why Customer-First is Strangling your Business

The Customer First Paradigm is broken. In order to thrive, you must shift to the People First Paradigm. Discover how to design a People First organization including the systems and structure to grow your people so you can grow your business.

How to Lead Where There is No Path

It can be challenging to see a clear path for growth for your organization. Discover how to create your own leadership cairns and achieve goals and success in your organization by establishing the path to success, clarifying the best route when more than one option is available and identifying hidden obstacles and opportunities. Transform your team and your organization.

What's Your Motto?

There are so many different situations we face each day and this session asks you to consider your motto for these situations. Through humora nd storytelling, Amy reveals the story for her motto,“Every Problem is a Chance to Build a Relationship,” and how it has changed her life. Not leaving empty-handed, you’ll have the opportunity to craft your own motto to spark subtle shifts in your subconscious to unlock your hidden potential.

Amy in podcasts + interviews:


The Sam Lesante Show

Amy speaks with Sam Lesante about what Cairn Consulting Solutions is all about.

part one podcast

Ready, Aim, Empire 

Amy speaks with Business Coach Lisa Kuecker about the importance of Leadership.

part TWO podcast

Ready, Aim, Empire 

Amy speaks with Business Coach Lisa Kuecker  about the difference between a good leader and a bad one.


Up Solutions Live Interview

Amy speaks with Business Reinvention Strategist Patti Mara about what it means to Grow Your People to Grow Your Business.


Using Science to Hire the Right Team Members

Amy speaks with The Entrepreneurial You host Heneka Watkis Porter. When we think about science perhaps the idea of something quite challenging and lab-like comes to mind. But what about the idea of using science to make good business decisions such as building your ideal team?


How Emotional Intelligence Can Help Healthcare Professionals Cope with the Pandemic

Amy provides an action plan on how to improve your emotional intelligence, helping you navigate stressful situations and difficult times.


Amy's media mentions and authored articles:


Gauging Remote Work Readiness Through Remote Work Survey & Assessment

“A company needs to create a profile of soft skill competencies that is most beneficial for each role. For example, certain roles require a higher level of competence with teamwork, decision making, or innovation.  


Why Emotional Intelligence / EQ Matters More Than Ever

Insight Article: Emotional intelligence or emotional quotient (EQ) has always mattered, yet assessment and development of EQ often falls to the bottom of the training pile.

socap digital

Envisioning a Better Normal: 3 Exercises to Ensure Your Company Will Never Go "Back to Normal"

I keep hearing people say, “I can’t wait until things go back to normal”. Why do we want to go back to the way things were? Let’s take this unprecedented opportunity to build “better normal” in the future. 


About Amy Lafko

Amy Lafko helps organizations solve their people problems to build teams who work together and get the job done – and achieve new levels of success and fulfillment.

As a Physical Therapist, Amy spent years in school learning best practices for patient care and how to put the patient first. Like so many technically skilled clinicians, she advanced to a leadership role. Spending 20+ years in operational leadership, she had an epiphany: Putting the customer first isn't the path to success or fulfillment. Rather, the most successful organizations and practices put their people first - and exceptional customer care, profitability, and effectiveness naturally followed.

It was the a-ha moment that inspired Amy to create The Cairn Method which is grounded in a People First Paradigm based on the knowledge that you’ve got to grow your people to grow your business. 

As a sought-after speaker, facilitator, and author, Amy is bringing the secrets of the People First Paradigm to transform organizations and their leadership by shifting the way owners and leaders view the lifecycle of their employees.

Her forthcoming book, People First Paradigm. Breaking away from the Well-intentioned Customer First Model, Amy provides a framework for organizational design and leadership within the that reveals the blind spots that hold businesses back from achieving the success they desire, Amy reveals the CAIRN method to designing your organization for optimal alignment, accountability and growth.

Amy's credentials include: MSPT from Ithaca College, MBA fromLoyola University of MD. Certifications in DISC, Driving Forces,Emotional Intelligence and 7 Stages of Growth™.

"Her style is fun, practical, engaging and instructive...I wish more talks at professional conferences were like that."

TaVona B.
founder, PT Business Academy

"Amy's passion for leadership is infectious and genuine. Her ability to connect with others and teach through story telling and sharing real-life examples is incredibly effective and sustainable."

Beth S.
vp at select medical

"What sets Amy apart is that she actually gave us small changes that I can use the next day." 

Craig K.
Director of Operations for Albany Associates in Cardiology- part of the St. Peter's Health System.

Complete this speaking Inquiry to bring Amy to your next virtual or in-person event.